The Curse of Validation

Curse of Validation. Photo by Med Badr Chemmaoui on Unsplash
Startup MVP and MLP. Photo by Lala Azizli on Unsplash

How to Fail

You can’t validate something whilst you’re in the middle of it. If you think you can then you’re probably already too far lost from the start. Kind of like asking for directions when you don’t know where you’re going,


Barcelona startups. Photo by Kaspars Upmanis on Unsplash
De-risk the situation. Photo by Jp Valery on Unsplash

Make the whole product

It all starts with a hunch or a feeling that something will work. It’s basically a bet. Yet one that should be de-risked as much as possible.



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